Willsbro Angus

Why Choose Angus cattle ?

Angus are rapidly becoming the most widespread and keenly sought after temperate beef breed in the world. This expansion is due to the greater profitability which can be achieved using Angus. Here are some of the reasons why beef producers are choosing Angus:

        1.   Market Demand - Both domestic and export markets currently pay a premium for Angus cattle. Feedlotters targeting the high quality Japanese market prefer Angus because of their optimum growth and marbling ability. Several feedlots in Australia feed almost exclusively with straightbred or crossbred Angus cattle for the long-fed Japanese B3 market. Angus
        weaners are also in high demand by re-stockers for pasture finishing programs targeting a wide range of markets.

        2.   Market Versatility - Angus are well known for their tremendous market versatility. They have the ability to grow to heavy market weights quickly without becoming overfat. They also have the ability to finish at lighter weights if desired. Angus have excellent carcase quality, high muscling and moderate maturity patterns providing maximum market versatility.

        3.   Superior Fertility and Maternal Ability - Angus females reach puberty early, go in calf quickly and continue to breed regularly to a late age. Angus have a reputation for maintaining high fertility even under difficult seasonal conditions. Angus cows are excellent mothers with good milking ability. They are easy calving, easy care cattle.

        4.   Finest Meat Quality - Angus are known throughout the world for their ability to consistently produce the finest high quality beef. Straightbred and crossbred Angus steers are keenly sought after for pasture and feedlot finishing programs to target high quality beef markets. The superior meat quality of Angus cattle comes from their ability to lay down intramuscular marbling (taste) fat during the finishing phase, together with excellent tenderness, texture, flavour, meat colour and fat colour.

        5.   Hardiness and Efficiency - Angus are found in all areas of Australia from the high altitudes of the Monaro, with cold temperatures and variable seasons to the boggy conditions experienced during the wet winters in Gippsland, Victoria. They are also found in hot, dry conditions of central Australia. Angus cows forage well on steep hillside country. They are hardy enough to look after their calves and still go back in calf in dry, tough years, There are no eye cancer problems with Angus or their crosses.

        6.   Best All Round Balance - One of the most important attributes of Angus is the tremendous balance of highly fertile, productive females and high quality carcases suited to a wide range of markets. Different breeds excel in different things. Angus are the best all rounders. They are used in crossbreeding programs for their maternal ability, their market value, their carcase quality and for their optimal growth and efficiency.

        7.   Large Domestic Gene Pool - Angus cattle are bred on every continent in the world. The large number of Angus animals provide an immense pool of available genetics that allows the breed to respond to new challenges and commercial demands. Due to the widespread use of performance recording it is possible to find Angus genetics with well documented ability carcase a wide range of economic traits.

        8. Committed Service Backup - The Angus Society Of Australia provides a wide range of educational, recording, and promotional services to members and their clients. These include the provision of up to date technical information, the promotion of Angus to feedlots, processors and retailers of commercial Angus cattle.

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